Welcome to the Hang Time recap, Patreon’s monthly livestream hosted by Patreon CEO Jack Conte, and our own Taryn Arnold.
Hang Time gives Patreon teammates and creators the chance to spend time together. We tell you about things we're working on, you tell us about things you're working on — plus, you'll get tips from Patreon staff and other creators about running your membership buesiness.
But since not everyone has time to watch the livestream, we captured Hang Time's key take away's in this blog post.
Here’s what happened during Hang Time in August…
We love seeing what you create. But what we don’t often get to see is where you create all those wonderful things. Recently, we started the #ShareYourStudio hashtag to give you a place to share your beautiful work spaces with us (and the world).
Needless to say, we were glued to the hashtag all day. We saw studios filled with potted plants and natural lighting, and desks surrounded by video game memorabilia; some of you work underneath medieval armour, and others from solar-powered RVs.
Wherever you create, thank you for sharing your spaces with us (and for giving us some design ideas of our own).
To check out everyone’s studios, or to post about yours, head over to the Share Your Studio hashtag.
You can watch Jack and Taryn’s full conversation about Share Your Studio at the 4:40 mark of Hang Time.
While Jack and Taryn could easily fill an hour with banter, there are so many other Patreon team mates that want to drop in and say hi.
Que Wyatt Jenkins, our Head of Product. Wyatt stopped by to give us some updates on exciting, up-and-coming Patreon features. But, before we get into those, let’s talk about why working at Patreon comes so natural to Wyatt. Sure, he’s a product mastermind — but did you know that he’s also an electronic musician (his fans know him as Wyatt Earp), a DJ, and a former record store and record label owner?
No wonder he’s so passionate about making things for creators — as the saying goes, it takes one to know one.
You can watch Wyatt tell Jack about his background as an electronic musician at the 11:41 mark of Hang Time.
According to Wyatt, creators who send exclusive content to patrons at least twice a month tend to keep their patrons around longer. Since we know exclusive content can help keep your patrons happy, we recently launched two new features, so you can more easily deliver cool things to your patrons.
Take our recent integration with Vimeo, for example. We’re fans of Vimeo — they care about creators like we do, and their video platform has great privacy settings, making it easy for creators to deliver exclusive video to their fans.
We spent the last few months building a Patreon integration with Vimeo for Pro and Premium creators...and it’s out now! To start sharing secure videos with your patrons today, subscribe to any paid plan at Vimeo. If you don’t have a paid subscription to Vimeo, you can sign up for a free 30-day trial. Sign up now.
If you already have a paid Vimeo account, go on over to your creator page and upload and share a video today.
You can watch Wyatt and Jack talk about the Vimeo integration at the 17:20 mark of Hang Time.
Illustrations by Pau
The second thing Wyatt wanted to make sure you knew about is this…you can now share as many images as you want in a post on Patreon.
Previously, creators had to use clever photoshop hacks to post multiple images to their patrons, which we know wasn’t ideal. Thankfully, you don’t have to do that anymore — use the feature to present a web comic, a photo or illustration series, or anything else you can think up.Embedded content: https://youtu.be/5KjP5r78yI0](https://youtu.be/5KjP5r78yI0
Since we make Patreon for creators like you, your insights mean the world to us. So when photographer and creator Sam Hurd called into Hang Time to say hello, Wyatt and Jack jumped at the chance to ask him some valuable questions about his membership business.
Here are some tips from Sam to help you on Patreon:
Sam knows that getting patrons can be tricky. One thing that has helped him get more patrons is building his audience outside of Patreon.
Sam didn't build his audience over night. He grew it over a long period of time. Before he started on Patreon, he made a name for himself as a photographer and an educator, teaching in-person wedding photography workshops. Then, when he launched his Patreon campaign about two years ago, he already had an audience to promote his creator page to.
Sam said when you’re beginning to promote your Patreon page, remember that there is a learning curve. When Sam first started on Patreon, he promoted it to his fans all the time. But eventually, he found that quality posts were more important than quantity. These days, Sam said social media posts that contain high-quality photography, and the beautiful wedding shots that he’s known for, work the best for promoting his Patreon page.
What works best for your audience? When it comes to promoting your Patreon page on social media, don’t worry about being perfect. Feel free to try out some different things, and see what works (and feels authentic) for you and your fans.
You can watch Sam talk to Wyatt and Jack about his membership business at the 22:57 mark of Hang Time.
Back in July, we closed our Series D funding round. When we announced that milestone, we told you we would be investing in some cool new things to make Patreon better than ever. Now, we'd like to add one more thing to that list: we want to make it easier for you to convert your fans into patrons.
And how are we planning to do that? Right now, your creator page has to speak to two audiences: your fans (who have not yet become your patrons) and your patrons.
However, both of these audiences visit your creator page for different reasons. For instance, when your fans who are not yet your patrons visit your creator page, they probably want to learn what membership is all about and what it’s like to be your patron. But when your patrons visit your creator page, they want to access their benefits, to find your community, and to view your exclusive patron feed.
Two audiences, two totally different use cases.
Wyatt wanted to let you know that we’re aware of this challenge, and that we are working on making Patreon better for both your fans and your patrons.
For instance, over the next few quarters, we will be testing out a new “fan page,” which will be a website designed specifically for your fans. Our product team will explain this project in more detail soon, so keep an eye out for some future blog posts and emails.
You can watch Wyatt and Jack talk about fan pages at the 33:00 mark of Hang Time.
To be a part of the fun on Hang Time next month, subscribe here. Thanks for hanging out with us, and we'll see ya next time.