Marketing & Promotion

A conversation with Doing Things Media, the team that helped creator All Gas No Brakes reach 18,000 patrons in a year and become one of Patreon's top creators.

If you're looking for new ways to grow your Patreon fan base, you have come to the right place. Here are five great ways to grow your audience as a creator.

Did you lose patrons this payday and you can't figure out why? Read on for tips from creators on how to deal with payday drop off.

As creators, we can't rely on social media for everything. Here's why you should start your mailing list today.

Want to launch a Special Offer but not sure what to offer? Read on to see what other creators are offering their patrons.

The “Punch Up the Jam” podcast has hosts Miel Bredouw and Demi Adejuyigbe remixing all your favorite pop hits. Find out how they used Patreon to grow their creative business.

Author Ksenia Anske shares how selling with love has helped her gain new patrons.

For creative business owners, social media should be a necessary part of your business plan. Sharing targeted, original content on social media is the best way to share your work with more people and gain new faithful fans.

What can you share about your Patreon membership program without feeling like you're constantly asking for support, or even begging? Here are seven ideas.

It’s tough to promote your own work as a creator! You know you’re supposed to “market” and “self-promote,” but how? Here are some simple, foundational marketing ideas for creatives.

We share 6 great examples of how to promote a Special Offer on Patreon for increased fan engagement.

Timely, urgent updates get attention. But so can evergreen content (content you make once and use repeatedly because it stays relevant). Here’s why.

New to running a membership program? No problem. We've gathered the top 15 things you need to know about membership programs to help set you up for success.

Has it started to feel like too much? Are you coming down off the high of launching something and facing the reality of needing to do it again and again? This is where fear sets in.

In this installment of the Creator Mindset Map, we discuss Hope and the optimism of beginning a new project.

The Creator Mindset Map identifies and validates the complex emotions creators juggle when bringing each project and idea to fruition. Today's topic, Grit, recognizes fear for what it is, but is too busy for it. Grit pushes fear aside so it can keep going.

Learn all about the glory mindset and its important role in the creator mindset map.

Are you a community leader looking for ways to engage your followers? This article compiles some of the most popular rewards for community leaders to offer on Patreon.

As a creator, the holiday season is your most lucrative time of year. Holiday marketing can be overwhelming, but this guide will make it easier to manage the art-buying high season.

A recap of our second annual Thank You Patrons Day: a very deserved day of gratitude for the people who support creators.

Are you an independent journalist looking for reward ideas to offer your followers? This article compiles some of the most popular rewards for journalists to offer on Patreon.

MCrider has more than 2,000 patrons who use his forum. Here, he shares how he uses the Patreon Discourse integration and which features he finds most useful for creators.

Over time, Chris Bonnello leveraged his online success to become an international autism speaker and even an author. He even left his desk job behind thanks to the support of fans on Patreon.

Whiskey Tribe is known for their deep knowledge of whiskey and online shenanigans. Learn their top 12 tips and tricks for monetizing a YouTube channel.

We recently launched our Special Offer feature and are loving seeing creators' success with it! To help you get the most out of Special Offers, we put together a list of Patreon Special Offer best practices.

With 340,000+ followers, Matt is someone who knows how to get subscribers on YouTube. His success, however, didn’t happen overnight. Read more about his story!

Learn how one creator increased her income 50% with Patreon's Wordpress plugin.

Musician Nate Maingard went from trying to get signed to a label to developing a Patreon page and a symbiotic and successful relationship with fans instead.

Not sure how to get people to subscribe to your YouTube channel? Over 20 successful Patreon YouTubers share their tips for growing a channel's subscriber list from zero to over 1,000.

We sat down with Clark Dinnison of Noon Pacific to learn how he leveraged a community of music lovers to turn his weekly mixtape into an active group of supporters who find new artists, fund their music, and drive ever-growing view counts.

Once you’ve started a podcast, how do you build your audience? We asked 5 successful podcasters in the Patreon community. Some of them earn over $1,000 per episode; others have listeners in the tens of thousands.

We asked the Portland Indie Game Squad to share some of their biggest Patreon learnings with us. Here is some advice on how a non-profit is using Patreon for hosting live community events.

Many podcasters use Patreon to grow audiences and earn support, so we reached out to them and other podcasting pros for advice on the most effective strategies to promote your podcast, whether you’re just starting out or already have an audience.

How to stay connected to fans as your fanbase increases exponentially? Here are some useful tips to stay engaged with fans as your popularity grows.

You’ve worked your hard to build a large, engaged following of fans. Now learn how to connect your audience and create a tight-knit community.

Are you a creator looking to take things to the next level with your social media game? Here is everything you need to know about social media advertising.

Building a brand as a creator enables you to earn money, develop a following, grow a business, and so much more.

Involving fans in your creative process increases engagement, builds trust, and is also highly effective marketing. Here are 5 great ways to include fans in your work.

Packaging is one of the most underrated marketing opportunities for creators selling art online. Here we explain the importance of branded packaging, share key elements of the unboxing experience, and review the benefits of package inserts.

How can you use Facebook Live to connect with your audience? We caught up with Ben Ganz, a former producer at American Idol, and now owner and operator of Vego Pictures, to learn live stream success strategies.

If you’re in the process of moving your audience to a new platform or want to prepare yourself for the likely moment when you will need to, read on.

To connect more deeply with your fans and effectively grow your community, focus on these four valuable characteristics and you’ll be well on your way to successful community management.

Want to get PR for your art? Creators of all kinds have the opportunity to ditch the waiting game and generate their own buzz, starting with writing an art press release.

Looking to get more exposure for your music? Read on for tips on where to find music blogs and how to contact music writers.

From project management, to email management, to merchandise development, and so much more, here are over 10 top online tools to help you manage every aspect of your creative project.

There’s a common problem every creative entrepreneur runs into: creating consistent, high quality work, and getting people to see it. Today we discuss how to recycling and repurposing content.

Want to see your art on film and television? Here are some essential places to make sure you and your art are visible.

We have some great email templates to help you get the word out to friends and family about your new Patreon page before you officially go live.

All creators rely on visual materials to communicate their brand. And while it can seem overwhelming, there are some great tools out there to make graphic production easier!