Whenever you’re launching a new project, you always have to think about the rollout. The days, weeks, and even months leading up to a big reveal are crucial for getting people excited about, and familiar with, what you’ve got coming. The same goes for relaunching. We’ve seen it a million times (remember when Dunkin’ Donuts […]
You may have heard the saying “small businesses are the backbone of America,” and while it’s a nice sentiment, it’s really all talk. In fact, Bethany Swartwood cringes every time she hears a politician utter those words. “If that was true,” she says, “they wouldn’t make it so hard for the self-employed to exist.” Bethany […]
Patreon's Stephan Brown shares strategies on building your social media brand and promoting your Patreon page on Instagram, Youtube, and TikTok.
Views, likes, watch time, patrons, income... Patreon creator Leesa Renée Hall helps you understand the numbers without obsessing over them.
A look at how Jack Conte and his band Pomplamoose plan their vision for each year. From goals to tactical plans, this step-by-step guide will help you set your creative business up for a successful year.
Starting something new can feel daunting, but it doesn’t have to be. Launching your membership on Patreon is an exciting and critical first step to building an independent creative business. In this video, we’ll lay out five steps that will help you nail your launch and build the foundations for a successful membership. Step 1: […]
When it comes to the benefits you’re offering your fans, you want to follow a few golden rules: Keep your membership offering simple. Price it right without undervaluing your work. Be mindful of your time and make sure it’s sustainable for you! This video will walk you through how to: Make sure your membership benefits […]
Marketing is arguably the key to your long-term success on Patreon. You could be offering the coolest things to patrons, but if your fans don’t even know about Patreon membership, they won’t know to join! This video walks you through the most important steps to ensure you’re marketing your membership well: Getting to know your […]
If you’ve had your Patreon for a while and you’ve hit a plateau on your earnings, don’t worry — it happens. Fortunately, in this case there is a recipe for success. There are a few tried and true changes and updates you can make to re-vamp and re-launch your page. They will breathe new life […]
A Special Offer is a limited time benefit you can offer to entice your fans into signing up and encourage existing patrons to upgrade to higher tiers. It’s one of the most effective tools we’ve discovered to help creators significantly boost their earnings. If you’ve been trying to find a new way to engage your […]
With Patreon’s Merch for Membership, just upload your design and let us take care of the packing, tracking, shipping, and delivery. To learn more about getting high-quality merch to your biggest fans, read on.
Since the beginning of the year, the Try Guys got a huge bump in patron revenue — Want to learn how they did it? Read on.
Annual Membership is here! To learn how to offer your patrons 365 days of membership, read on.
Growing your membership globally with new currencies: Euros (€), British Pounds (£) and U.S. Dollars ($)
Read on to learn how to let your patrons pledge in Euros (€), British Pounds (£) or U.S. Dollars ($).
Patron retention is a fancy way of asking, how long do your patrons tend to stick around for? To learn more about why you should know this phrase, and why tracking it is so important for the health of your membership, read on.
From casting to marketing and everything in between, this how-to guide by the podcast company Multitude is a must read for those starting a fiction podcast
While we think it’s a good idea to be thoughtful about your membership, it’s totally possible to launch quickly on Patreon. We put together some tips to cut out the extras and launch with limited assembly required.
How does the economic downturn affect you as a creator? Do you need to do something different? How do you survive, or thrive, in the midst of an economic recession? CEO Jack Conte shares his answers.
Now more than ever, it's important for you to have the best membership tools and features. Here's what we've been up to over the last six months so you can make Patreon your own.
Looking for advice on how to set up and monetize your live-stream? San Francisco based musician, Megan Slankard, has got you covered.
Amanda McLoughlin and Eric Silver from Multitude, a podcast collective and production studio, are writing a weekly series about creating fiction podcasts, from ideation and scriptwriting to marketing and promotion, and everything in between.
What if restaurants, chefs, and creators of culinary arts could leverage membership? Restaurateur and chef Tyler Florence is joining Patreon to redefine restaurants and build a new revenue stream.
Want to get more patrons? Read this guide to get simple tips on improving your Patreon promotional plan.
To help boost your creative spirits during the coronavirus pandemic, we’re sharing 10 inspiring ideas from Patreon Co-Founder and CEO, Jack Conte.
Most fans don’t know what goes into making a song, but German “melodic trap” artist Rival is giving his audience a behind the scenes look at the intricate process with Patreon.
When Judith left her band Wir sind Helden, she was burnt out and ready for a change. Now the independent musician, writer, and podcaster is charting her own path on Patreon.
After studying painting at an art academy in Germany, surrealist painter Lioba Brueckner didn't feel prepared for a career as an artist. To find out how she went from having a day job to being a full-time painter, read on.
Readers love Berlin Food Stories for its unbiased take on where to eat in Germany's capital. Read on to learn why independence is so important its founder, Per Meurling (and to his hungry audience).
After her childhood love for drawing resurfaced, Sara knew the only way to follow her artistic dreams was quitting her day job. But then what?
If you're looking for new ways to grow your Patreon fan base, you have come to the right place. Here are five great ways to grow your audience as a creator.
Having a rough day? There's nothing like a hug from a penguin to get you feeling like yourself again. To hear Jacqueline Chen, the creator of Chibird, talk about the inspiration behind her motivational drawing series, watch now.
Major video games are usually made behind closed doors. But with Alice:Asylum, game designer American McGee’s latest project, he’s throwing all those rules out the window.
Want to succeed on Patreon? This article dives into what types of business models are currently being used by successful creators. Read the full article to learn more!
Jack Conte talks about the future of creativity and empowering artists to have sustainable careers.
Atlanta based artist and musician Aja Kahti doesn't need permission to create music. She gives that to herself. To learn more about what creative ownership means to Aja, watch now.
We know your patrons are here because of you, not us — that's why creators on Patreon have full control of their patrons data. To learn what that means for you, and to get tips on how to manage that data safely, read on.
Last month we kicked off some product improvements with two goals in mind: helping you get more patrons, and making sure the patrons you have are happy and sticking with your membership. Today we're back with updates and tips to help you grow your Patreon.
Singer-songwriter Raye Zaragoza shares why she doesn’t really see Patreon as an artist to fan platform, but a human to human platform.
What’s the best way to navigate today’s music industry? Pop culture journalist Caitlin White and Patreon managing editor, Erica Campbell chat about music, the industry, and how even the world’s biggest pop stars aren’t immune to its downside.
Being organized doesn’t have to stunt your creativity, in fact, it can be a huge help! Here’s are 20 tips from creators to help you get organized.
We’ve tapped 20 creators to find out their best tips (and some things not to do) to help you find the perfect work and life balance!
How do you balance your creative work with all the other aspects of your life? Our creative community gave us a little insight into how they manage their time.
How do you balance your creative work with all the other aspects of your life, including a 9-5? Our creative community gave us a little insight into how they manage their time.
Wondering how to live a full life while also working full-time as a creator? We’ve checked in with three different Patreon creators to hear how they make it work.
Is your creative work your side hustle? If so, learn how to find balance, make a schedule, and build a creative life that works for you.
No time? No worries! YouTuber, podcaster, and author Hannah Witton gave us her tried and true time management tips!.
Learn how the creators behind Crime Junkies and The Try Guys have found balance through creative independence.
Glen Henry gives us a behind the scenes look at the business of fatherhood.
Did you lose patrons this payday and you can't figure out why? Read on for tips from creators on how to deal with payday drop off.
As creators, we can't rely on social media for everything. Here's why you should start your mailing list today.
Whether you want to share your content with anyone who visits your page or only your biggest fans, you have control over who has access to your posts on Patreon.