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The Creator Mindset Map — Hope

The Creator Mindset Map identifies, affirms, and validates the complex feelings and emotions creators juggle when bringing each project and every idea to fruition. Each of the core mindsets (Hope, Fear, Grit, and Glory) is natural and offers an opportunity for positive growth and personal or professional development. While some feelings are easier to manage than others, there isn’t a true hierarchy here. There’s no right or wrong, no beginning or end, just stages everyone experiences repeatedly, throughout their creative career. It’s okay for you to be wherever you are; we are in this, with you.

Curious about the other core mindsets? Explore Fear, Grit, and Glory.

The Hope Mindset

Things feel hopeful — you’re optimistic about your work or a brand new project. You know your idea has validity and, yes, you’re nervous, but more so excited to share it with the world.

  • Hope empowers you to climb out of the fearful place and press onward.
  • Hope fuels your capacity to double down into the nitty-gritty details and get The Work done.
  • Hope is the wind that helps you sail towards glory.

This is the mindset that allows and empowers you to work on your creative project, even when you know there’s a long path ahead. The prospects and possibilities propel you forward, and while you might have previously feared exposure — now you welcome it. You put yourself out there and are prepared to be seen and heard. There’s a buzz that follows you when in a hope mindset, an almost frenetic energy that bolsters your efforts and assuages any fears. Hope offers a positive and exciting space for you to spread the word about your work, your creativity, and yourself.

Picture this

If hope were a place, it would be a bustling city. Ships carrying new and interesting goods would sail in and out of port, launching unique trends and sensations with each delivery. The Town Square would be humming with vendors of all kinds, each one singing out about their contributions, goods, and services. The streets would be busy with cars, buses, and bicycles, each carrying a creator onward to an interview or back to the studio. The city would be alive with a positive energy that seems to swell and scoop up anyone who needs a boost. It’s a busy place, but the people here are optimistic that their hustle has promise.

You have permission to experience hope

🠆 You have permission to feel hopeful in the pursuit of a creative life.

🠆 You have permission to be excited about your idea and project that you want to share it with the world.

🠆 You have permission to treat your creative work as a business and market it to your audience.

🠆 You have permission to talk about yourself and your work.

🠆 You have permission to strategically promote yourself, your work, your ideas, and projects.

🠆 You have permission to believe in yourself, your work, your ideas, and projects.

🠆 You have permission to know that you’re onto something.

🠆 You have permission to feel hopeful about your future.

Stages of Hope The hope mindset propels creators toward productivity. If you find yourself hopeful about your creativity and work, revel in it! Welcome exposure, put yourself out there and tell the world who you are, what you do, and what you’re working on. Share your contributions — know that someone will love them. In fact, many people will likely love your personal brand of magic. Hope is a time to shine, a time to be seen. This is a natural stage to launch and promote yourself and your work, and a good time to hustle and communicate so the word gets out. Take a look at the stages below and ask yourself if they sound familiar.


  • You’ve just launched on Patreon
  • You just released a new album, video, book, painting, or new work to your patrons
  • You just kicked off a limited-time campaign or special offer
  • You’ve decided to allow yourself to be seen


  • You’re focused on promotion, posting on socials, sending newsletters
  • Your daily life consist of press, podcasts, conventions, radio appearances, and touring
  • You’ve embraced exposure and start talking about yourself, your creativity, and your work


  • You stay in an optimistic state while working on your craft, networking with other creators, and engaging with your patrons
  • You keep doing the next thing on your list — no matter how bumpy the path may be,
  • You believe in the power of your idea or project, and know that you need to see it through to fruition


  • You’ve decided how to connect with fans and patrons, and you’re sticking to it
  • You’re in a good place with your marketing efforts and things are moving along
  • You speak about yourself, your creativity, and your work more regularly and with more ease

Prepare for hope

Every core mindset bubbles up multiple times throughout one’s creative career, so plan to be here again, even during times when hope seems far away. Answer these questions to best prepare yourself for the next time you find yourself in the hope mindset.

  1. How do I feel about being here?

  2. Will it make me feel better or worse to stay here for a bit longer?

  3. Do I need to be here or can I give myself permission to move on?

  4. How can I best use my time here? What should I do while here?

  5. What can I learn by being here?

  6. Who should I spend time with when I’m experiencing hope? Who can I count on to be supportive?

  7. What habits do I have when I’m in this space, what behaviors do I seem to correlate to hope?

  8. If I like being in hope, what are some things I can do to stay here longer?

  9. If I want to move out of hope, what is one small step I can take today to get going?

  10. What’s a good anchor for me when I find myself in hope? Is it a song, a piece of art, an affirmation, a person? What or who can I count on to remind me that this is a temporary stage and that it’s okay to be here?

Hope is universal

Remember, hope is a universal experience, though it comes in many forms. Why you’re feeling a certain way is unique to your experience, but what you’re feeling is likely a common emotion among other creative people. The odds are another creator is going through something similar to you right now, reading these words, acknowledging the same hopes and fears, and leaning into the grit in pursuit of glory. You’re not alone, and you’re allowed to feel the way you do. We’re in this, with you.

Stay tuned for more advice on what to do when you find yourself in a hopeful mindset.